SENIOR KLAVIYO EMAIL & SMS LIFECYCLE OPERATOR

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SENIOR KLAVIYO EMAIL & SMS LIFECYCLE OPERATOR<p><strong>Shop Engine</strong></p><p> Boca Raton, FL (Remote-friendly)</p><p>Shop Engine was founded on the belief that most paid media is inefficient, unaccountable, and built on guesswork. We exist to engineer scalable growth systems using first-principles thinking, rapid iteration, and disciplined execution.</p><p>Retention is not a newsletter. It is a revenue engine.</p><p>We are hiring a Senior Klaviyo Email & SMS Lifecycle Operator who can design, build, execute, and scale a complete lifecycle system that drives 30%+ of total store revenue.</p><p>This role starts project-based and transitions to full-time based on measurable revenue impact.</p>What You Own<p>You own the entire Klaviyo ecosystem. Strategy, execution, creative, and revenue performance.</p><p>You will:</p><ol><li>Architect full-funnel lifecycle systems across email and SMS</li><li>Build advanced flows end-to-end (welcome, post-purchase, cross-sell, replenishment, winback, VIP, sunset)</li><li>Write all email and SMS copy with performance-first clarity</li><li>Design and build high-converting email layouts directly inside Klaviyo</li><li>Optimize signup forms for maximum conversion rate and list quality</li><li>Develop deep segmentation frameworks (behavioral, transactional, predictive, RFM, lifecycle stage)</li><li>Build and maintain campaign calendars with disciplined cadence control</li><li>Monitor deliverability, domain health, and engagement decay</li><li>Analyze performance against benchmarks and implement corrective action plans</li><li>Document repeatable lifecycle frameworks across accounts</li></ol><p>You are not advising. You are executing.</p><p>You are responsible for revenue contribution, not just send volume.</p>Basic Qualifications<p>• 3+ years hands-on Klaviyo experience</p><p> • Proven ability to scale email/SMS to 30%+ of total store revenue</p><p> • Deep experience building advanced lifecycle flow structures</p><p> • Strong segmentation and data analysis skills</p><p> • Demonstrated ability to write high-converting copy</p><p> • Demonstrated ability to design conversion-focused email layouts</p><p> • High ownership mentality and bias toward action</p>Required Skill Depth<p>You must understand:</p><p>• Campaign cadence modeling across email and SMS</p><p> • Advanced segmentation logic and predictive analytics</p><p> • Revenue per recipient and contribution margin modeling</p><p> • Deliverability management and sender reputation</p><p> • Signup form testing and optimization strategy</p><p> • Conversion psychology in lifecycle marketing</p><p> • How paid acquisition and lifecycle systems integrate</p><p>You should be able to diagnose lifecycle underperformance quickly and implement structured corrective plans.</p>Role Structure<p>• Project-based to start</p><p> • Performance-aligned compensation</p><p> • Transition to full-time based on measurable revenue growth</p><p>Shop Engine is an equal opportunity company. Hiring decisions are based on merit, competence, and demonstrated performance.</p><p>Work Location: Remote</p>

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